Samuel Greengard is a business and technology writer based in West Linn, Oregon. He is author of The Internet of Things (MIT Press) and Virtual Reality (MIT Press).
Handling data is challenging in this era in this era of digital transformation. Keeping track of all the bits, bytes and scraps of data strewn across an enterprise—and beyond—is...
Both of these solutions, Dynatrace and Datadog, have emerged as leaders in the IT and application performance monitoring space. Both platforms deliver cloud-based Software-as-a-Service (SaaS) offerings that continuously gauge...
Google Data Studio and Tableau are both packed with data analytics features and business intelligence capabilities that help organizations gain insights – and innovate. Clearly, as businesses focus on...
Looker and Tableau are two premier business intelligence and data analytics applications. Both deliver a remarkable array of powerful features and capabilities, including strong data ingestion, sophisticated dashboards, rich data...
Data modeling tools play an essential role in business, as the volume, velocity and variety of data that organizations manage has reached a tipping point. Identifying the right data...
Artificial intelligence is streamlining and expanding marketing efforts by automating tasks and powering new tools that fundamentally change the customer experience, both in-person and online.
AI technologies like machine learning and natural language processing can automate and optimize marketing for more personalized engagement, better competitive advantage, and improved customer support.